Saturday, 11 March 2017

BMW V.S. Kawasaki on Facebook
          BMW
·         BMW is one of the best-selling bikes these days. It was manufactured on March 1, 1916. BMW has nearly 3 million followers and likes on Facebook.
·         They are very active on their page as they always post 2-3 posts on their page in a day.
·         They use 50-50 rule as they have lots of pictures, and events post which makes their page so interesting and have all the information related to their company.
·         Recently they have posted a post of a charitable adventure event held by them in which three guys from motor circus have gone to mission on BMW Bikes from Europe to South Africa just to raise some funds for the children who were living vulnerable lives.
·         They were promoting their bikes to in this mission. They got nearly 10,000 likes, 1000 comments on this post.


            (BMW, 2017)
·         URL: https://www.facebook.com/BMWMotorrad/
·         This image was successful because they were having clear objectives of what they were doing and were able to advertise well about their product so this event become very popular among people.
KAWASAKI
·         Kawasaki Leisure Bikes are powerful bikes, furnished with cutting edge innovation from Japan, acquainted with the nearby market in the year 2010, and is for riders who wish to rule the asphalt. This page has nearly 60000 followers and likes
·         These are enormous, smooth, riding machines that are intended to guarantee ideal support for the ride and most extreme motor execution. Most of their content is also promotional they promote their bikes through this path a lot.
·         They do not use 50-50 rule so much as all their post are related to promotion of their bikes they don’t have much information related to the company or organisation.
·         There most recent post which got 3000 likes was a post related to the party which is going to be held in February.












                        (motors, 2016)
·         This post was able to get so many likes due to their effective advertising of their event which is going to be held in the future.


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