Monday, 20 March 2017

Marketing campaign


Harley Davidson

·         The new campaign conducted would be to promote a new custom edition by Harley Davidson
·         Harley will customize bikes on demand of their customers and will introduce a new custom series in the market globally(This is a student-concept for a Sheridan Pilon School of Business Digital Marketing Course)
·         Our Target market are teenagers and adults who live their life freely.
·         A custom bike as an example-








(Bikeefix, 2017)
·         Our aim is to create a mind setup of a bike that picturizes freedom.
·         We planning to launch this on new year as a new vibe for people
·         Our message will be promoted through press conferences all over the world in the local languages and we will use Instagram to post pictures and information regarding our custom bikes
·         We will setup 2 events before the launch in which we will have suggestions of the people and provide them benefits for participating

Yamaha

·         Yamaha is thinking to launch their first bobber series in the market worldwide(This is a student-concept for a Sheridan Pilon School of Business Digital Marketing Course)
·         Our target market is adults and the teenagers
·         sample of the series which will be introduces-











(USAbobbers, 2017)


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